Listening to feedback and using the monopoly colours as well as the arrow as a background image.
I then did a mock up to see how my brown cards would look on top of this as well as the verbal direction 'go directly to lands lane'. I wanted to use verbal commands like this as they remind me of the 'go directly to jail' cards in the monopoly game. I used the typeface copperplate gothic as after doing some research i discovered that this was the typeface used on monopoly title deeds therefore relates.
I do not like the combination of the brown paper on top of the mint green and red therefore decided to scrap this idea and use white/ off white paper instead.
Here is a mock up of how that would look. I think it looks a lot more like monopoly cards and relates more to the aesthetic of monopoly without being to cliche and tacky.
I then created a mock up of how to pictogram for this place would look. I understand my pictograms are very abstract in comparison to the general look of monopoly but I think it helps make the work my own as well as relating more directly to the place. As all of these arrows will be displayed in historic places it makes sense to use pictograms that don't look too modern.
I then added blue squares like you would see on the monopoly board as well as the title deeds. However I think these will look better on the reverse of the card rather than this side as they need to be in association with a place name to make them look more authentic.
Here is one of the board in context, it would be placed on the side of this building
Evaluation
Overall I am happy with the outcome from this project, if I had more time then there are a lot of adjustments I would make but overall I am pleased. My wayfinding system is mainly objective as it follows the rules of structure and layout associated with a traditional monopoly board, the colours and typeface was already chosen for me. My pictograms on the other hand juxtapose this and are much more subjective. They are designed by me and influenced by my feelings towards the certain places, they are representations of specific places through collage. The pictograms are very abstract and difficult to read however I think this contradicts nicely to the simple, universal design of monopoly. I wanted to contradict the things I had read and work I had looked at such as Otl Aicher’s pictograms for the Munich Olympics. I wanted to disregard a conventional grid and create something much more expressive. As much as I like this idea I don’t think the two clashing aesthetics work well together, at least not as well as I had hoped. If I had more time I would refine the pictograms and make them more readable and recognisable. Despite this I did use some of my research to influence the designs of my pictograms such as Hoffman’s idea on shape and the way in which the line works as the connecting link. This influenced my collages a lot as not only does it work as a connecting link in each of the individual collages it also helps to link the series as a whole. Frutiger’s ideas on the circle also stuck with me and subconsciously influenced my design, a lot of circles are used in my collages.
In terms of colour I think the decision to go with the traditional monopoly colours was wise as they work well together and make the whole wayfinding system recognisable as monopoly related. I am grateful for the criticism I received in my crit when my designs were made from using brown paper as I think this diverted away too much from the monopoly idea and hearing my peers disagree with me made me realise that the monopoly theme needed to be more of a focus. As for the interactivity of the system I think this has worked as well as I had planned, the wayfinding system is fun and hands on yet is still functional.
In relation to materials I wish I had been more adventurous, it would’ve been nice to construct my own peg board like the ones used by Pentagram for LCC and somehow worked my design around this. However in terms of time scale and limited resources I think my outcome is successful and I am happy with it.
No comments:
Post a Comment