Penguin is such an iconic book brand known for its use of bright colours and iconic book covers. However the black classics collection is the complete opposite of this. They’ve completely toned things down, so much so that even the iconic yellow circle has been removed from its logo. What I like about this collection is how beautiful the books look despite being back and white, it really does go against the common quote not to judge a book by its cover because with these, not much is given away. The website is the main focus in this article and what a wonderful website it is. It combines the digital processes such as dragging your mouse to move around the page so well in combination with literature. Each book spine can be clicked on in order to view the book cover then developing on from that a quote from the book can be revealed. The website is very user friendly for those who either love literature who just want a simple list of the book titles. But also for those who love this interactive element that penguin has made available through their new website. Over all I think the design works well because it keeps an element of fun which is what you expect from the penguin brand.
No comments:
Post a Comment