Friday, 8 December 2017

Whitney Wolfe Herd

> Co-found tinder in 2012 therefore Bumble works in a very similar way yet is more focused on being powered by females.
> Expanded to make it more than just a dating app- it can help you make friends as well as business associates.
> Their idea for Bumble Bizz came from people writing on their profiles that they weren't looking for a date they were looking for a job etc.
> Believes that exposure to dating apps has normalised this format therefore it isn't weird to use this in a business format.
> Already has Karlie Kloss and Priyanka Chopra on the app
> 85% of the work force are women, however they dont just want to be seen as a girl club it's also for men who like strong confident women.



Inside the head quarters 


Every single aspect of the office space is deliberate, from the custom-built hive bookcase in the Bumble-yellow office to the light switches, every inch of the building is intended to be friendly, upbeat, and to encourage creativity and collaboration. 


It’s always enjoyable to restore a structure to its original roots, especially one with elements dating back to 1960s architectural trends,” said Mark Odom, founder and principal of Mark Odom Studio. “My team and I were inspired to build on that foundation while making the Bumble team’s vision of a lifestyle-focused company headquarters come to life. The Hive will surely live on in Austin infamy as one of the most stylish, vibrant and collaborative office spaces in the city.”




Before Bumble moved in to the commercial building in the Rosedale neighborhood of Austin, Texas, the collaborative team at Mark Odom Studio was already at work restoring the space to its original early-60s aesthetic. As an adaptive reuse project, Mark Odom and his team drew inspiration from photographs of what used to be a Floorcraft Carpets in its original form and worked to creatively mimic the textiles and details of that era. When Whitney Wolfe Herd and her team at Bumble were looking for an architect to make their vision come to life in the space, Mark was a natural fit, already knowing the space and proving he could think creatively to imagine a space like none other. Drawing inspiration from photos provided by Bumble and the interior design team at JEI Desgin, Inc., the architects at Mark Odom Studio made visions of hexagon wall coverings and a lifestyle-focused environment a reality.

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