here are the three posters I took to the crit. We had discussed the idea of making an ad campaign last time we had a crit and I wanted to get some feedback on them so far.
Feedback:
- there should be more space between under the box and the text
- don't use capital letters or fullstops, stay consistent with the brand logo
- Try add the natracare logo on the bottom and possibly another logo of a recognised charity etc.
- colour theory, look into why certain colours are used, what emotions they provoke
- try a mock up on a facebook advert or social media
- thinner type at bottom to match type on box
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