OWLCOTE

The initial designs I did were focused on typography, as you can see in the above design I used to O from OWLCOTES to create a simple logo. I thought this would be nice as it looks sophisticated and reliable which is a message the school will want to give out. The school name is long therefore it has to be the main focus of the logo as putting it in a smaller text would be difficult as it would be small and illegible.


I decided the capital letters looked too harsh so I changed them to lowercase which I like a lot more.



I then took the logo I had created and used it on its own rather than in place of the O which I find looks more professional. I find that using this format almost makes the text look as though it is and owl's body which I think is a nice touch.






I also tried this idea with the text featuring at the side of the logo which I think looks better and more like a school logo.



I then played around with using more of a cartoon owl in the logo as I thought this would work well considering the logo is for a primary school. My first design was a solid black owl which featured the logo in white however I don't think this emphasises the school's name enough therefore I will scrap this idea.


I decided to do a simplistic outline of an owl instead so that the logo could be more of a focus.


I then added a tree branch for the owl to sit on, the brief stated they wanted somewhere to potentially feature the school moto, I thought the design could be altered and placed on the tree branch if necessary.

I do like this logo but I think it may be considered as too immature for the primary school to be used as it doesnt have much sophistication to it and itsnt very professional.



To make it more professional looking I decided to just focus on using the owl's head in a very sleek manor. I used curves to reflect the movement in an owls feathers, I wanted to show the angelic side of an owl which I think I have achieved.

Harvard university imagery

To get some inspiration in terms of imagery I looked at the Harvard gift shop. I find it a lot easier focusing on one university compared to looking at all college marching bands as there's too many to look at. Harvard university is one of the most well known American universities in England therefore I saw it as appropriate to look at them as na example.

Their main colours are burgundy, white and black. Their anthem soldiers field is printed on the first t-shirt which goes:
SOLDIERS FIELD 


O'er the stands of flaming Crimson
Harvard banners fly. 
Cheer on cheer like volleyed thunder
Echo to the sky. 
See the Crimson tide is turning,
Gaining more and more, 
Then fight! fight! fight! for we win tonight
Old Harvard forevermore. 
Where as the t-shirt that has 'ten thousand' printed on it refers to the song
Ten Thousand Men of Harvard:

Ten thousand men of Harvard want vict'ry today,
For they know that o'er old Eli
Fair Harvard holds sway.
So then we'll conquer old Eli's men,
And when the game ends, we'll sing again:
Ten thousand men of Harvard gained vict'ry today! 

Harvard university band

About the Band

As the ever-present and never-failing supporters of Harvard athletics, the Harvard University Band has filled the stands and the gridiron of Soldiers Field with mayhem, music, and wit since 1919. The Band promotes school spirit and tradition, encouraging students and alumni alike to raise song to Harvard at university events. Ever the trend-setter in its field, the Band remains "the best in the business" (The New Yorker). The scramble style of "marching" invented by the Band has become the modus operandi for the Ivy League.

The Band performs at all home and away football games. Throughout the year it can also be seen in action at men's and women's hockey and basketball games, other Harvard sports, and at various university, community, and charity events. With instruments in hand and a commitment to excellence and fun, the Band works hard to bring music and smiles to audiences.

The Harvard Band is entirely student-run, from the writing of halftime shows to the arrangements of music to administrative work and financial planning. The student leadership relies heavily on the creativity and wisdom of Mark Olson, Director and faculty advisor since 2013.

HUB History

 Founded in 1919 to boost Harvard's footballers spirit and to entertain 

the fans during halftime. The band serves as the universities spirit unit, welcoming special guests. 

Popular songs include: 

Fair Harvard

Fight Fiercely, Harvard

Gridiron King

Harvard Eternal

Harvardiana

Onward Crimson

Our Director

R-A-D

Score

Soldier's Field

Ten Thousand Men of Harvard

Up the Street

Veritas

Wintergreen

Yo-Ho

College marching band facts

6. Tryouts are a week long bootcamp

Band candidates have to audition, countless students dream of participating in traditions, so sadly some cuts have to be made. But unlike an acting audition, which can be over in minutes and is at the discretion of an actual director, marching band tryouts can last about a full week's worth of 16-hour days.

"Tryouts are five days of nothing but playing and playing and playing from dawn to dusk," said John. "People get blisters on their lips and get dehydrated so much that their tongues become sandpaper. In Blacksburg [where Virginia Tech is], we get temperatures in the 80s with high humidity, so many people trying out end up passing out. You are destroyed by the end of the band tryouts."

"Each year I had to compete for one of the 32 trombone slots. You usually get 40 or so people who have played it all their lives, and this is the only place to go. The band director doesn't even get to choose who makes the band -- it's the section leader, an older student, who picks -- usually only picking people they like."

5. It is physically and mentally demanding

Those instruments are pretty weighty. A trombone can weigh 15 pounds, and a tuba can weigh 20. Halftime shows can last anywhere from 15 to 30 minutes and are filled with complex moves. "It was definitely a workout," said John. "It takes a long time to master running and playing at the same time."

The constant movement also means you're gonna sweat, baby. Band uniforms are often made of wool, even in Southern states with humidity over 90 percent. It's like they've learned nothing from the Civil War. "Your band uniform is going to get soaked from all the sweat," said Derek. "Even during the colder months, we wear underwear and nothing else under the uniforms. We are marching a lot, and even in near-freezing temperatures where you walk out onto the field shivering, by the end of it you are roasting. Our sousaphone [tuba] player would often button down the top of his uniform once off the field and lay down on the cold ground. He looked like a crazy person, but those hats and thick wool uniforms really heat you up fast."

4. It's a full time job with no pay/ benefits

NCAA athletes spend 20 to 40 hours a week practicing, and only 20 hours of that can be "official" practice. For marching band, up to 30 hours can be official practice. However, most people spend extra time outside of practice, working on songs and routines before games.

"It depended on the day, but I definitely had at least 25 hours a week on-field practice," said Derek. "Altogether? Forty hours. Forty-five? It was like a full-time job."

"No one got any scholarships for band at VT," said John.

"Many of us had to decide on working at the Carl's Jr. or staying with band," recalled Derek. "There's no way you can be a full-time student, band member, and part-time employee, especially until the new year."

Even in a high school marching band, the costs to the musician are often more than $7,000 a year. Some schools such as the University of Southern California offer small "band grants," while some schools just give money in the form of awards. Other musicians, like those at football and band giant Ohio State, are dependent on people donating money to their favorite section (unless you are the drum major).

3. The band is at the mercy of how well the team does

 If the team does well, then the band rises with them. And if the team does poorly, the team takes them down: "VT would charter several planes just so the band could get down to Miami for the Orange Bowl," said John. "We flew down two years, but one year we had won a few less games and we took the bus instead."

Amateur rules apply only to the athletes, so the school is willing to pay for large per diems, hotels, and plane tickets just so that the band is there to give their brassy support. Schools get paid to go to bowl games. For example, the Orange Bowl pays each school $18 million just to play -- those trombone players could live like kings! Except they don't, not always:

"My team only made a bowl game once," recalled Derek. "Once the team began losing more, the band was punished. The team still got to stay in relatively good hotels, but we got really sketchy motels and a $5 per diem. Some road trips we were just brought on the bus to a stadium 200 miles away early in the morning and brought back late at night so they didn't have to pay either of those costs."

2. Bands can affect the outcome of the game

"The marching band can actually get a penalty called on them," explained John. "We were playing Old Dominion, and some of their band members had stepped out onto the field. It was by accident, but the referee saw that and called a penalty on them. Since they were, they got a 10-yard penalty. The band has not been allowed onto the field during play since a Stanford game where the band went onto the field and was mowed down by the other team."

And it can get worse. If a band plays when the play starts, it can be a 15-yard penalty. "You'd be surprised how many times we tried to goad the other team to play during inopportune moments."

But bands can also use their powers for good.

"The coach was really suspicious, like, all the time," said Derek. "Every once in a while, our director would jog over to the coach then come back, saying to play a certain tune during the huddle. At first we didn't catch on, but after a few games we asked and the director told us: The coach was actually using songs we played to signal a certain play for the quarterback."

"Huddles aren't that long, so most of the 'signals' were just quick ones. The opening bars to 'The Alabama Song' by The Doors were used most often for a certain running play. 'Build Me Up Buttercup' was a really long pass. There were a bunch of others, but we only used those once or twice. For a quick change in plays he didn't want over the radio, he used us."

1. Bands don't just play at games

"VT would send us to high school games every Friday," said John. "Throughout [one particular] game the other team's coach kept complaining to the referees that we were a distraction to his players, but since no rules were broken, his players had to deal with hundreds of trained band members playing rousing themes before each important play. It got to the players, and [the high school that invited us] won 42-0." That isn't an isolated incident. Derek also encountered this.

"The dirt-poor public high school would always get trounced against this private school every year," he recalled. "During my senior year, their school had gotten rid of their band program and asked us if we could play for them. Our director said yes, and we changed into the old gross high school uniforms and played their fight song. The public school looked stunned. They were so used to a small 12-person band. I'm not sure if it was us or an improved team, but they beat the private school for the first time in 24 years." "Most of the time we are hired out or voluntarily attend funerals or perform at weddings of alumni."

Vegetable growing

Growing from seed is the lowest cost and most rewarding method of raising your own plants. Whether you are sowing into seed trays and propagators, or directly into the ground, there is nothing more satisfying than a glorious display of colour and scent, or a bumper crop of tasty fruit and vegetables, that you have grown yourself.

There are two methods to start your seeds growing:

• In a greenhouse/conservatory or indoors on the windowsill (usually known as half-hardy seed), then potting on and planting outside at a later stage when the danger of frost has passed. There are lots of easy to use indoor seed propagation products available, such as Suttons Sow & Grow
  seed starter range
• Directly into the ground where they are intended to grow – the quick, easy and very low cost way to fill your garden with vibrant flowers and tasty vegetables.

Where to grow

You might be surprised to know but you really don’t need a big garden to start growing your own vegetablesany space will do as long as it’s a sunny open spot.

If you have a garden or allotment, be it big or small, you can make a dedicated vegetable patch. Alternatively, you can grow within a mixed bed with flowers, in pots on the patio, in outdoor window boxes and even your kitchen windowsill will provide you with a lovely crop of herbs, tomatoes and peppers.

If you are short of space then use large pots and containers. Tomatoes can be grown in hanging baskets, runner beans grown up ‘wigwams’ of bamboo canes and even pumpkins and aubergines can now be grown in pots!

Raised beds also provide an attractive and practical alternative to growing in the garden soil due to the fact you can select the positioning, Eg. A sunny spot on the patio. These will also help provide earlier and longer cropping of your veg.

Most vegetable seed can be sown directly where you want them to crop. However keep a watchful eye on the weather and wait until the soil has warmed up to at least 6°C.

There are four easy ways to start growing your own; Packeted Seed, Seed Mats, Seed Tapes or Seed Kits!

1. Packeted Seed – Fill a seed tray (or other container) with a good quality compost such as Suttons All Purpose Compost leaving a gap of about 1cm at the top of the container.Scatter seed evenly, pressing it gently into the surface. Cover larger seeds with a light covering of compost. Then gently water your seeds and keep them in a warm, draught-free spot indoors (see back of packets for more information).Items such as salad leaves, beetroot, carrots, parsnips etc. can be sown directly where they are to grow.
2. Seed Mats – A very easy way to starting your seeds growing indoors. Fill a container with good quality compost such as Suttons All Purpose Compost leaving a gap of about 2cm at the top.Simply lay your seed mat on the compost and cover lightly with compost. Gently water your seed mats and keep them in a warm, draught-free spot indoor (see back of packet for full instructions) No thinning out of the seedlings as they grow is required as the seed is pre-sown for you, which leads to healthier, stronger plants as there is no disturbance to the roots.
3. Seed Tapes -The easiest way to grow your vegetable seeds is to use our groweasy seed tapes and mats
   . With a stick or tool handle, make a ‘drill’ or groove in your garden soil, and then simply lay your tape along the groove and cover with soil. Water the ground well. No thinning out of the seedlings as they grow is required as the seed is pre-sown into the tape which leads to healthier, stronger plants as there is no disturbance to the roots. See back of packets for full information.
4. Seed Kits – Add warm water to the tray to expand the pellets, pouring off any excess once they are fully expanded. Plant 2-3 seeds in the centre of each Jiff®y pellet. Remove excess seedlings so you are left with just one per Jiffy® pellet. Grow your seedlings until they are ready to plant out. See seed kit packaging for full information on this very easy and quick way to produce your own vegetables. Some seeds may need to be started indoors or undercover (excluding seed tapes) please check individual packets for full sowing details.

Giving your seedlings room to grow

When the seedlings are large enough to handle, transfer to larger pots (8cm (3″) is usually the best size to use for this job) or into trays of compost to allow them to grow and develop more easily. Do this by gently holding the top leaves and carefully ease out the seedlings from their original growing container (if using a seed kit remove the pellet and seedling together). Use a pencil (or even a teaspoon handle) to create a hole in the ‘growing on’ pots or containers. Place your baby plants into prepared holes taking care not to damage the roots.

Gently firm the compost around the roots and stem to leave the first leaves just above the surface. Water gently keep them in a warm spot indoors and protect from direct sunlight for the first 3-4 days.

Outdoor sowing for hardy seeds

• Prepare your seed bed in a sunny, open spot (March – May for most vegetables).
• Dig over and leave until the first weeds appear. Pick out these weeds and rake soil to a fine crumbly surface

3 easy methods to sow your seed:

1. Broadcast Method: Scatter your seed on the surface of the soil in a circular motion, to cover the space available. These can be raked into the surface or covered lightly with compost and pressed down gently.
2. Sow in rows: This method is useful with fine seeds such as Carrots. Sow thinly in a pre-marked ‘drill’ (shallow groove). The seedlings may need to be thinned later to allow enough space for your veg to grow. Larger seed such as Beetroot is easier to handle and can be planted singly along a ‘drill’- this reduces the need for thinning out later on.
3. Seed Tapes: The easiest way to grow your seeds. In a pre-marked ‘drill’ simply lay your tape along the groove and cover with compost. No thinning is required which leads to healthier, stronger plants as there is no disturbance to the roots.

The Edible Bus Stop: promising patch of possibility to blooming success

After seeing a planning notice which proposed to destroy a historical land mark and bus stop at the end of his street,  Mark Gilchrist decided to take matters into his own hands and transform this space into something beautiful.  He states he was inspired by a single square metre vegetable patch that had just turned up on the site one day a few years ago – someone had just planted it anonymously – and it always made him smile. To get the ball rolling he created leaflets presenting his idea and posted them around his area to see if anyone else was interested. They all met in a local pub to discuss the idea and make an action plan. A huge 30 people turned up and they spoke about what the area meant to them and they were all on board with Mark's idea. 

They started the gardening in March 2011 and 40 people showed up to offer a helping hand. It was a group effort and everyone had their own input into what should be planted. The following week many people came with plant donations from things they had bought especially to things they had dug up from their garden. Within 3 months they had many fruits and veg growing.  

How children react to veg

Oxford University food psychologist Charles Spence says stopping youngsters playing with their food could restrict their palates.

He said: “In fact, kids should be encouraged to play with their food even if they don’t eat it."

Research suggests half of children may not be eating a single portion of vegetables every day.

Professor Spence says parents should break the barrier kids have up against greens letting them play at the dinner table.

They are also encaouraged to play with their food in games away from dinner time too.

He also suggested children should listen to high-pitched and chirpy music, such as wind chimes, while eating.

The professor claims it tricks the brain into making bitter vegetables such as broccoli taste better.

Lidl- encouraging children to eat veg

 Lidl has introduced a new range of vegetables to capture the attention of children and hopefully encourage them to eat more veg. The range starts from 39p and includes rad'f'ishes which are oddly shaped radishes and unicorn carrots. They believe that children are attracted by shape and colour therefore this range attracts them and makes meal times more exciting.
Overall they have seen a increase in sales for their fun vegetable range so much so their is already talk of adding to the range.

Primary schools growing their own fruit and veg

At Marlborough Primary School in Falmouth, Cornwall they have their own allotment. Children aged 5-11 along with their parents come and grow their own vegetables which they then eat with their school dinners. These range from courgettes, broad beans, kale and carrots.  They ended a contract with their old catering firm in 2014 in favour of doing it themselves. They have been so successful the chef (Jessica Oughton) has published her own child friendly recipe book which features vegetables grown in the schools allotment including a nettle pizza! She says it is important to enhance things with vegetables and encourage children to eat them rather than hide them in their food. 
Jessica believes that children love to be involved and if they cook it themselves, they're more likely to eat it just like if they grow it themselves they're more excited to eat it. 




Jessica's advice for [arents wanted to add more enthusiasm at meal times when it comes to eating veg is to keep it relaxed, any pressure on a child to eat something doesnt help. We all have days when we aren't in the mood for something and children are the same.

Presentation

The presentation went really well and the group I was in offered some really useful feedback.
In my presentation I highlighted the issues that come with importing food as I think it is something people are unaware of. I pointed out the fact that a packet of trimmed beans sold in Morrisons had travelled 2,300 miles from Morocco just to get to us, everyone agreed that this wasn't necessary. It was suggested that I could try highlight this and potentially look at redesigning packaging so that people were aware of how far their food has travelled.
The two ideas I had were to either encourage people to shop more locally or to encourage people to grow their own fruit and vegetables. The majority of people thought that encouraging people to grow their own would be more useful. A lot of people thought that seeds weren't easily accessible and said they wouldn't know where to find them/ where to buy them from. Whereas other people believed it would be difficult to grow fruit and veg from scratch, however I told them I had done some research and knew there were certain fruits and vegetables that were easy to produce. People said after hearing this that they'd be more likely to try and grow their own. People suggested that I created more exciting packaging for seeds which was simple and gave simple instructions on how to look after seeds and grow them well. They thought it would be a nice idea to aim this at families and make it more of a sociable activity as well as doing something good for the environment.
It was also suggested to me that I researched into a primary school that grows their own fruit and veg in a garden which is tended to by children at the school. This fruit and veg is then served to the children in the school canteen.

Logos

Owlcotes Multi-Academy Trust Logo  



To generate ideas I started off my doing some illustrations of owls as I wanted to understand the shape of them and key features.



I then took these simple shapes and outlines and tried to make a logo out them which included the initials of the new primary school 'OMAT'. These are just rushed ideas but I think they could be refined better digitally therefore I'll explore them more.
I also did some simple drawings focusing on the face of an owl. I tried to make a logo which could incorporate text.




I then designed another logo using the face of an owl and made it into an O for 'owl'. I then did the same with using the O as the owl's body. I then designed some owl logos which would use the whole body and have room to either fit the school name or logo inside it.

Pudsey Waterloo Primary School

This is the existing logo for Pudsey waterloo primary school, it is a pretty unique design and features the Yorkshire rose which I think is nice, unlike the other primary school's logo this one is more modern. However they both use the same colour scheme which makes things easier in terms of design.



The website for Waterloo primary school is a lot brighter and more child friendly, the blue and yellow tie in well with the uniform as well as featuring other eye-catching colours.

Pudsey Primrose Hill Primary School

Welcome to Pudsey Primrose Hill Primary School website. We hope you find the information useful.

Our school has a friendly, community atmosphere in which everyone works happily together. We value the contribution parents make to school life and believe in partnership between parents and teachers in order to ensure the children benefit as much as possible from their education.

We place importance on individuality and independence; encouraging children to help themselves and become "good learners" developing their individual talents to the full within a framework of respect and understanding. With this in mind we are proud that we have received the Leeds Inclusion Chartermark which shows our commitment to being an inclusive school. We have also achieved the National Basic Skills Quality Mark for our teaching in English and Mathematics, whilst gaining recognition of our wider curriculum by achieving the Active Sportsmark and the Artsmark Gold.

If you have questions we don't answer on our website, please do contact us - we cannot possibly cover everything! By far the best way to get to know us is to pay us a visit. You will be most welcome.

We look forward to meeting you.

Yours sincerely,

Mrs L. West

Headteacher
 The current logo is very basic and boring. It strikes me as being very old fashioned and I think the colours used could do with being a bit more impactful. The logo isn't much of a logo as such as it is mainly typography based.

OWLCOTES MULTI-ACADEMY TRUST LOGO

Pudsey Waterloo Primary School and Primrose Hill Primary School are merging later this year to form Owlcotes Multi-Academy Trust.
They aim to children, ages 3-11yrs, a happy, caring and stimulating learning environment where pupils can experience a broad and balanced curriculum, where is it safe to experiment and overcome setbacks, whilst inspiring them to become lifelong learners. 

Commission:
Owlcotes Multi-Academy Trust are looking for an artist to design a new logo, to celebrate the union of the two schools and welcome the new academy.
The logo will be used online (website, social media, etc.) as well as in print (letterheads, promotional materials, o cial documentation, etc.) and, as such, should be simple yet eye-catching and recognisable.
Due to the new name, they would like the logo to feature an owl in ight, or an owl’s wings, and allow space for the addition of the new school motto (wording to be con rmed).
Owlcotes Multi-Academy Trust are offering £250 to the chosen artist for full use of their design. 

Submissions:
Please submit a digital concept (pdf or jpeg), including examples of how it might be used across di erent formats, with a brief statement outlining how you have answered the brief.
All submissions should be sent to careers@leeds-art.ac.uk. Following the deadline, all sub- missions will be passed onto the client for shortlisting.
DEADLINE: 9am, MONDAY 12th FEBRUARY 2018 

10 best college marching bands

1. Texas A&M, Fightin’ Texas Aggie Band

Texas A&M’s Fightin’ Texas Aggie Band is unlike any other collegiate musical group. First off, it’s massive. According to the university, A&M’s band has more than 300 members. In fact, the school has dubbed it “the largest military marching band in the nation.” This is what separates the Fightin’ Texas Aggie Band, which got its start in 1894, from others around the country. It performs intricate military formations that seem to defy physics. 

2. USC, Trojan Marching Band

The Trojan Marching Band (also known as the Spirit of Troy),  which topped last year’s Fan Index top 10 list, is Hollywood’s college band. It’s performed in movies, with rock stars, and even alongside USC alum Will Ferrell. 

3. Ohio State, Ohio State University Marching Band

Ohio State’s band is known for its signature script Ohio and dotting the “i,” but its spectacularly complex performances are anything but traditional. The Best Damn Band in the Land’s Michael Jackson halftime tribute show from 2013 has been viewed more than 11.6 million times.

4. Tennessee, Pride of the Southland

The late, great former director W.J. Julian, who took the job in 1961, is the man who helped turn the Pride of the Southland into one of the best college bands in America. He developed the band’s famous circle drill and also introduced “Rocky Top,” which has become a beloved anthem.

5. Ohio University, Marching 110

OSU isn’t the only school in Ohio with a great band. OU’s Marching 110 is as decorated as Ohio State’s. In addition to putting on shows at Bobcats games, it’s played at dozens of big events across the country. This video of the Marching 110 playing “Gangnam Style” has been viewed more than 8.7 million times.

6. Penn State, Blue Band

Penn State’s Blue Band formed in 1899, but initially wore brown until the early 1920s when blue uniforms were issued to high-ranking members. According to PSU, “This select group became known as the ‘Blue Band’ and represented Penn State as its official traveling band.”

7. Stanford, Leland Stanford Junior University Marching Band

What the Stanford band lacks in pageantry and, well, decorum, it makes up in sheer zaniness. There’s a long list of stunts it’s pulled. In 1987, Rolling Stone even published a story about the Stanford band.

8. Michigan, Michigan Marching Band

Formed in 1896, the Michigan marching band has been putting on spectacular shows for more than a century. Check out this 2014 halftime show in which the band used colorful LED lights to create eye-popping effects.

9. Alabama, Million Dollar Band

How did the Million Dollar Band earn its moniker? Alabama alumnus W.C. “Champ” Pickens came up the name in the early 1920s. According to the school, after a loss to Georgia Tech, “an Atlanta sportswriter commented to Pickens, ‘You don’t have much of a team, what do you have at Alabama?’ Pickens replied, ‘A Million Dollar Band.'”

10. Texas, Longhorn Band

The Longhorn Band has performed at Super Bowls, played with Willie Nelson, marched in President George W. Bush’s Inaugural Parade, and put on a show for President Bill Clinton. Texas’ band also makes life harder on the Longhorns’ opponents by clanging cowbells during games.